Novel purity, health and performance Pure Ionic Water promotes anti-oxidative properties to support performance of professional athletes
Authors: Ahmed Abbas Mohamed, Paddy Mortimer and Michael Adams
Introduction:
Hydration is the state of having adequate quantity and quality of water in the body, which is essential for physiological functioning, health protection, and overall well-being. For professional athletes, adequate hydration is of paramount importance as it supports high intensity performance, long term muscle functioning, body thermoregulation, and long-term health maintenance, healing, recovery, which are all essential for attaining the expected high intensity sport performance throughout physically demanding sport seasons (Beck et al., 2025; Chodkowski, 2024). Thus, developing and implementing effective hydration and fluid balance strategies are crucial foundations for achieving the critical physiological and performance functions demanded by athletes who are involved in acute and prolonged high intensity physical activity. Moreover, effective hydration is a key for assisting and protecting the vitality of the neuro-muscular systems against extreme physical demands as well as cellular and tissue damage during and after exercise. However, post-exercise management of recovery and healing require more than just adequate rehydration and tissue healing and repair, it also essentially involves the management of oxidative stress caused by physical efforts exerted on body cells and tissues which result in detrimental cellular and tissue impacts (Chodkowki, 2024).